Thursday, 4 September 2008

Marmite Love/Hate campaign

« LONDON - Marmite is continuing its "love/hate" strategy in a new print campaign created by DDB London.

Promoting a new range of Marmite Snacks, the pictures show someone loving the product, if looked at from one angle, but hating the product if looked at from another.

In one ad, it seems as though a person is taking a bite from a jumbo rice cake, but from another angle, it looks as if they're flushing it down the toilet.»
Via Brand Republic

1 comment:

gigi said...

hah! I totally see what you are saying too! :O

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